Sincerely is a conceptual wine company based in Petaluma, CA. Their unique concept centers around the narrative of clandestine encounters, with each bottle representing one of three different forbidden rendezvous. On the outside, the bottles exude a sense of nostalgia and sweet reminiscence, which is simply a smoke screen to disguise hidden clues. However, once the wine is consumed, a secret message is unveiled beneath the surface, revealing tales of a repressed dreamer, a criminal escape, and prohibited love.
Sincerely: Case Study
